- Production Designer
7-9.gif

Charmin "Go Lab" CES

Client: Charmin Agency: Unit 9 Design Director: Ron Beach Jr

I worked with the Charmin GoLab and Unit 9 to create three prototype products and debuted them at CES 2020: RollBot, a first-of its-kind Bluetooth-enabled robot that will bring you a fresh roll of Charmin with the press of a smartphone button; SmellSense, an electronic sensor monitoring system that checks the stench of a bathroom and alerts you when it’s safe (or not safe) to enter; and V.I.Pee, a unique viewing experience that uses Oculus Rift S VR technology to make sure you don’t miss a minute of a concert when you have to use the bathroom.

All three futuristic products are meant to be humorous, but they’re still based on very real consumer needs and insights. There’s no denying that they solve common bathroom annoyances and make life easier.